Event date: 30 June – 1 July 2018
Registrations Open: Closed
Fundraising Open: Closed
Event ProfileCelebrate the special 40th edition of the Gold Coast Marathon and run for the good times on Saturday 30 June – Sunday 1 July 2018 on the beautiful Gold Coast in Queensland, Australia. The world-class international marathon will attract 25,000 participants of all ages and abilities from over 50 countries across eight races including the Gold Coast Marathon, Wheelchair Marathon, ASICS Half Marathon, Wheelchair 15km, Southern Cross University 10km Run, Gold Coast Airport Fun Run, Garmin 4km Junior Dash, and Garmin 2km Junior Dash.
Asking your supporters to compete for youIt’s easy to make the most of the event opportunity. It all begins with asking your supporters to take part and support you by giving their effort and time. Make sure you ask:
- Past supporters who have run, walked, ridden or swam for you previously
- Both your one off and regular donors, by offering them another way they can support you with their effort
- Your volunteers
- Your charity’s staff
We have email templates to help you ask your supporters to compete.
TOP TIP: If you are a non-featured charity we recommend acquiring fundraisers before they have registered for the event to ensure that they choose your charity to fundraise for. To help activate your supporters you can request a unique start fundraising charity url from our Customer Success Team which preselects your charity for your supporters. You can then send this out to your supporter database via email. Just ensure you remind them to register for the actual event!
Setting up a charity teamSetting up a fundraising team is a great way to build a sense of community for all your supporters in the event. Once you’ve created your charity team, make sure you invite anyone supporting you in the event to join.
Need help setting up a charity team? download our guide here.
Everydayhero Supporter Communications ScheduleWith all our Major Community Events we coach fundraisers via a series of Emails, SMS or Supporter Messaging communications depending on the event*. See below the planned automated behavioural communications for the Gold Coast Marathon 2018.
*We still encourage you to follow our Major Community Event Fundraising guide below to make the most of this great fundraising opportunity. By communicating directly with your supporters you are better able to develop your supporter relations and improve retention rates.
Want to brand/customise the above supporter coaching communications? or need help engaging your supporters?
Don’t forget we have Automated Behavioural Email Coaching Programs, SMS Messaging and Supporter Page Messaging available to you.
- Major Community Event Fundraising Guide
- Fundraising tips for your supporters.
- Email templates to engage your supporters to fundraise for you.