Everydayhero

HBF Run for a Reason

HBF Run for a Reason

Event date: Sunday May 27, 2018
Registrations Open: Closed
Fundraising Open: Closed

 

Event Profile

The HBF Run for a Reason has 4km, 12km and 21km half marathon running/walking events in Perth, Western Australia on Sunday, 27 May 2018. All races start on Hay Street and finish at Gloucester Park. This event is a multi-charity event focused on raising funds for our health-affiliated charities who have authority to fundraise in WA.

Asking your supporters to compete for you

It’s easy to make the most of the event opportunity. It all begins with asking your supporters to take part and support you by giving their effort and time. Make sure you ask:
  • Past supporters who have run, walked, ridden or swam for you previously
  • Both your one off and regular donors, by offering them another way they can support you with their effort
  • Your volunteers
  • Your charity’s staff

We have email templates to help you ask your supporters to compete.

TOP TIP: If you are a non-featured charity we recommend acquiring fundraisers before they have registered for the event to ensure that they choose your charity to fundraise for. To help activate your supporters you can request a unique start fundraising charity url from our Customer Success Team which preselects your charity for your supporters. You can then send this out to your supporter database via email. Just ensure you remind them to register for the actual event!

Setting up a charity team

Setting up a fundraising team is a great way to build a sense of community for all your supporters in the event. Once you’ve created your charity team, make sure you invite anyone supporting you in the event to join. Need help setting up a charity team? download our guide here.

Everydayhero Supporter Communications Schedule

With all our Major Community Events we coach fundraisers via a series of Emails, SMS or Supporter Messaging communications depending on the event*. To see the planned HBF Run for a Reason 2018 Communication Schedule click here.

We still encourage you to follow our Major Community Event Fundraising guide below to make the most of this great fundraising opportunity. By communicating directly with your supporters you are better able to develop your supporter relations and improve retention rates.

Want to brand/customise our scheduled supporter coaching communications? or need help engaging your supporters? Don’t forget we have Automated Behavioural Email Coaching ProgramsSMS Messaging and Supporter Page Messaging available to you.

Charity resources

Supporter engagement

We recommend that you engage with your supporters by encouraging and thanking them for fundraising for your charity as part of their participation in HBF Run for a Reason 2018. If you need help with your supporter engagement we have a dedicated Professional Services Team full of digital fundraising experts ready to help!