Event date: 3-4 February 2018
Registrations Open: Now
Fundraising Open: Now
Event ProfileThe Sydney Morning Herald Sun Run on Saturday, 3 February 2018 is a 7km and 10km fun run and walk from Dee Why to Manly, and is followed by the Cole Classic Ocean Swim the next day. There is also an aquathon beginning at Dee Why with a 2km run, followed by a 500m swim at North Curl Curl, and finishing with a 6km run to South Steyne, Manly. This popular, family-friendly event invites participants of all levels to take part in a fun-filled weekend.
Asking your supporters to compete for youIt’s easy to make the most of the event opportunity. It all begins with asking your supporters to take part and support you by giving their effort and time. Make sure you ask:
- Past supporters who have run, walked, ridden or swam for you previously
- Both your one off and regular donors, by offering them another way they can support you with their effort
- Your volunteers
- Your charity’s staff
To make it really easy to ask them to participate, download an email template.
TOP TIP: If you are a non-featured charity we recommend acquiring fundraisers before they have registered for the event to ensure that they choose your charity to fundraise for. To help activate your supporters you can request a unique start fundraising charity url from our Customer Success Team which preselects your charity for your supporters. You can then send this out to your supporter database via email. Just ensure you remind them to register for the actual event!
Setting up a charity teamSetting up a fundraising team is a great way to build a sense of community for all your supporters in the event. Once you’ve created your charity team, make sure you invite anyone supporting you in the event to join. Need help setting up a charity team? download our guide here.
Everydayhero Supporter Communications ScheduleWith all our Major Community Events we coach fundraisers via a series of Emails, SMS or Messaging communications depending on the event*. See below the planned automated behavioural communications for the Sydney Morning Herald Sun Run & Cole Classic 2018. *We still encourage you to follow our Major Community Event Fundraising guide below to make the most of this great fundraising opportunity. By communicating directly with your supporters you are better able to develop your supporter relations and improve retention rates. Want to brand/customise the above supporter coaching communications? or need help engaging your supporters? Don’t forget we have Automated Behavioural Email Coaching Programs , SMS Messaging and Supporter Page Messaging available to you.
- Major Community Event Fundraising Guide
- 2018 Charity Packages
- Fundraising tips for your supporters.
- Email templates to engage your supporters to fundraise for you.