Our top five April must-read’s

That’s a wrap for April and what a month it was!

If you’ve been too busy to keep up with all of the latest in industry news and digital trends, don’t panic! We’ve got you covered with our top five must-reads from the last month.

To get you up to speed, we’ve included everything you need to know from social media to the latest in influencer marketing trends, so grab a cup of tea and settle in.

Image: Edubirdie


Snapchat, Instagram Stories, or Facebook Stories – Which is Right For You?

Incorporating ‘stories’ into your social media strategy can be an incredibly effective tool when it comes to boosting audience engagement. But before you get started, it’s important to first understand which social platform best aligns with your nonprofit. Whether it’s Snapchat stories, Facebook stories or Instagram stories, Hootsuite’s guide can give you a hand in determining which one is right for you.


Five New Ways to Tell Your Brand Story.

Communicating your brand’s story is the key to connecting with your current and future supporters, but repeating the same message day-in and day-out can become pretty tiring. Check out PR Daily’s tips to help revamp your brand story.


Trends That Will Dominate Influencer Marketing in 2018

Influencer marketing is proving to be a valuable tool for nonprofits looking to new ways to distribute content and raise awareness. This article will tell you everything you need to know about the top trends in this space for 2018.


What We Would Do With $100 to Spend on Facebook Ads

Want to get the most out of Facebook Ads on a budget? There are plenty of ways to boost engagement without having to spend hundreds of dollars per month. Hootsuite sat down with three of their social media gurus to share their advice on where you should spend and save.


Mobile Apps to Create High-Quality Visual Content

No graphic designer? No problem! If you want to create visually engaging content for your nonprofit but don’t have the design skills – here are 10 mobile apps that are easy enough for anyone to master.